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If there are a lot of other agencies operating in your city, they will likely be competing for the same customers and that could affect their cost per hour. Reviews are an excellent way to find out more about an agency's reputation. Reviews can be extremely helpful since they provide information from the perspective of a past client. In fact, 40% of web users depend on reviews when making decisions. It is important to choose an agency with an abundance of positive reviews from satisfied clients and customers. This will let you see how they perform and if you're a good fit with them. best seo agency in london is helpful to find an agency which offers Google Business Profile Optimization if you have many locations. This involves enhancing each profile with the appropriate information and content to improve their ranking in search results. 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